PowerPivot Interest By Industry

May 4, 2010

For the past few months, I’ve been tracking visitors to this site, as well as to the FAQ site, and periodically going thru and tagging them by industry.

I thought maybe everyone else would be interested, so here ya go, the top 15 industries:

PowerPivot Visitors by Industry Chart

Note #1:  this just reflects people I can recognize – for most visitors, I only see their ISP name.  And anyone who reads strictly over RSS or Email Subscription, I don’t see them either.  But it’s still a reasonable comparison of interest across industries.

Note #2:  this just reflects visitors from the U.S.  Given the amount of manual tagging work involved, I decided not to track the international traffic, which overall outweighs the U.S. by quite a bit.

Any surprises?  For me, here are a few:

  1. Healthcare – I had no idea that they were quite this embracing of cutting edge analysis/reporting technology
  2. Financial Services – yes, this makes total sense.  But given my perception that most visitors so far have been from the Business Intelligence crowd and not the Excel pro crowd, well, this makes me second guess that assumption.
  3. Government – wow, you wouldn’t believe the names I see.  From City/County level all the way up thru Federal.